Websites and marketing for groundworkers

Websites and marketing for groundworks contractors.

Groundworks jobs are big, and they’re won by contractors people can see have done the work. We build your site around your real projects, the services you want more of and the towns and areas you cover.

Rated 5.0 from 48 Google reviews£299 + VAT a monthNo contract, cancel any time

ecodrainsolutions.com on a laptop, built by Trustmark Trades
ecodrainsolutions.com on an iPhone

How customers find you

How people search for groundworkers.

Groundworks customers are builders, developers and homeowners with a project. They search for the job, the place and someone with the plant and experience to do it properly.

Your site needs a proper page that answers each of those. That’s what we build.

Real search patterns, for example

  • groundworks contractors [your town]
  • foundations for extension [your town]
  • drainage and groundworks
  • site preparation [your area]
  • driveway groundworks
  • retaining walls [your town]
  • groundworks for new build

The work

What groundworks work really looks like.

Work mix

Urgent or planned

Planned work, often tied to a wider build, so contractors are compared on experience and reliability.

Typical jobs

Job value

High-value jobs: foundations, drainage runs, site preparation and hard landscaping all add up quickly.

Rhythm

What drives demand

Work follows building projects in your area. Being found early, while plans are drawn up, gets you onto the job.

What customers check

Builders and homeowners look for plant, past projects, insurance, CSCS cards and reviews from other builders and clients.

The maths

One job can cover years of membership.

Groundworks jobs are rarely small. One set of foundations or a drainage run can be worth more than a year of membership at £3,588 + VAT, and bigger site work much more.

We won’t quote job values we can’t back up. You know your own: do the sum against a year with us.

The pages

The pages a groundworks site needs.

We don’t use one template for every trade. These are the pages that matter for yours, written for your services and the towns and areas you cover.

  1. A page for each service: foundations, drainage, site clearance, retaining walls, driveways, basements
  2. Project pages with photos and the town they were in
  3. A page for builders and developers
  4. Pages for the towns and areas you cover

What gets in the way

The problems most groundworkers run into.

Known only by word of mouth

Plenty of groundworkers live on referrals. A proper site gets you in front of builders and homeowners who don’t know you yet.

One page for everything

Foundations, drainage and retaining walls are different searches. We build a page for each.

Calls from site

You’re in a digger when the phone rings. A text for every call means none slip past.

Our work

Sites we’ve built for groundworkers and trades like yours.

Click through and check them yourself.

Homepage of ecodrainsolutions.com, built by Trustmark Trades

Ecodrain Solutions

Drainage, groundworks and septic tanks · Suffolk

  • 429 pages
  • 17 services
  • 25 towns and areas

You can trust them 100%, they’re talented and make you feel like you’re part of the team.

Manny, Google review
Homepage of elitepavingandroofing.co.uk, built by Trustmark Trades

Elite Paving & Roofing

Paving, landscaping and roofing · Kent

  • 55 pages
  • 22 towns and areas

Absolutely brilliant websites. Good service throughout.

Jerry Connors, Google review
Homepage of rokkdemolition.co.uk, built by Trustmark Trades

Rokk Demolition

Demolition · Southampton and Hampshire

  • 13,102 pages
  • 33 services
  • 402 towns and areas

Page and town counts are from our own recent check of each live site. Reviews are from our Google profile, trimmed for length. Call figures are real results, not a promise. Every business is different.

Where it’s easier

Less competition than you’d think, especially outside the cities.

Groundworks is a big-ticket trade with very few firms marketing themselves properly online. Many rely on word of mouth, so a well-built site with real projects stands out.

In a big city, dozens of groundworkers compete for the same searches. In smaller towns and villages there are usually far fewer firms with a proper page for that place, so a well-built page has less to beat. That’s why we build pages for the towns and areas you actually cover, not just the nearest city.

It’s not a guarantee. It’s where a proper local site tends to have the best chance. Competition varies by trade and area, and we’ll tell you honestly what yours looks like on the call.

  • Go-Flow covers 35 towns across east Scotland, from Anstruther and Crail to Kirriemuir, each with its own pages.
  • Sussex Brown Sparks has pages for 21 towns and areas, including Arundel, Petworth, Midhurst and Steyning.
  • MJ Drains covers 53 towns across Devon, Cornwall and Somerset, including Chagford, Moretonhampstead and Lynton.

Town counts are from our own recent check of each live site.

Tracked in our own system

Real calls, counted, not estimated.

Every member’s calls are logged by our own call tracking. These are real figures, not a promise. What you get depends on your trade, your area and where you’re starting from.

1,669

calls to our members across the network in a recent 28-day period

21

Sussex Brown Sparks: 21 calls for jobs generated from his website in 28 days

What to expect

Honest about how quickly it works.

Where you’re starting from matters more than anything we do. We’ll tell you on the free call which of these sounds like you.

Head start

You’ve already got a Google Business Profile and reviews

Trades who already have a Google Business Profile, some Google reviews and usually an existing website tend to get calls quicker with what we do. You’ve got a head start, and we build on it.

Fresh start

You’re starting from nothing

That’s fine, it just takes longer. You’ll need to set up your Google Business Profile and start getting reviews first. We help you with both, and your members dashboard makes asking for reviews easy.

Who we’re for

Built for serious trade businesses.

We work best with established firms that want their own brand and long-term work. If that’s not you, we’d rather say so now.

A good fit

  • You’re an established trade business, or growing into one, and you want your own brand.
  • You want your own Google reviews and a professional site that’s built to last.
  • You take calls seriously and ring people back.
  • You’re thinking about steady, long-term work, not just next week.

Not a fit

  • You want cheap or shared leads. We don’t sell leads, and your enquiries are never shared.
  • You want a quick fix. A proper local presence takes time to build.
  • You want guaranteed results. Nobody honest can promise rankings or calls.
  • You need a big online shop. We build websites for local trade businesses.

Everything included

One price for groundworkers: £299 + VAT a month.

No setup charge. No contract, cancel any time. All calls included.

  • A custom-built website Coded by us for your business, not a rented template.
  • SEO built in Pages for the services you do and the towns and areas you cover.
  • Found on Google and AI search Set up so Google and tools like ChatGPT can understand what you do and where.
  • A local landline Forwards to your mobile, with a text for every call, so you never lose track of a call.
  • Call and enquiry tracking Every call and enquiry in your members dashboard.
  • Review requests Send them from your dashboard when the job’s done.
  • A directory profile with video On trustmarktrades.com, so people see who they’re calling before they ring.
  • Completed-job posts On your website, and on Facebook when you authorise it.
  • Hosting and maintenance We look after it every month.
  • All calls included No charge per call and no charge per lead.

A text for every call

Up a ladder? You’ll still know someone rang.

Every member gets a local landline that forwards straight to their mobile. Every time it rings, you get a text, and every call lands in one thread on your phone. So if you’re on a roof, under a sink or driving, you know someone rang and can call them back.

  • The text only ever comes to you. Your callers never get a text from us.
  • Numbers our members report as nuisance or scam callers are blocked across all our sites.

Questions

Questions from groundworkers

Something else? Get in touch or message us on WhatsApp.

Do you build websites for groundworks contractors?

Yes. We build for groundworks firms, with pages for each service and the towns you cover.

Can we target builders and developers as well as homeowners?

Yes. We add a trade and developer page alongside your domestic pages.

Can you show our projects?

Yes. Your project photos go on the site, and completed jobs can be posted to Facebook when you authorise it.

How much does a groundworks website cost?

£299 + VAT a month. No setup charge. No contract, cancel any time. All calls included.

See what we’d build for your groundworks business

Book a free call. We’ll look at how you get work now, show you a site we’ve built for a trade like yours, and tell you straight if we’re not the right fit. £299 + VAT a month. No setup charge. No contract, cancel any time.